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LocalResponse Hires National Sales Director of ValueClick

Fri, 2 Mar 2012 17:09:33 EST

New York, NY Friday, March 2, 2012 - LocalResponse, the platform that helps marketers respond to real-time consumer intent, announces the hiring of Emily Keith, as the Director of Sales for the East Region. Emily is responsible for driving revenue, building strategic advertiser partnerships and building a first-class sales team.

'I've decided to join what I believe to be one of the most innovative and exciting new companies in our industry today. Savvy brands are asking for new efficient and effective ways to bring value to consumers, driving brand loyalty, favor-ability and, of course, sales. LocalResponse enables advertisers to speak directly to consumers in the right place and at the right time, offering value at the point of purchase' says Emily Keith.

"As National Sales Director, Emily built vertical ad networks from the ground up at ValueClick, so she has years of entrepreneurial experience coupled with ad tech. We are very fortunate to have someone of Emily's caliber join our team" says LocalResponse President, Kathy Leake.

Prior to joining LocalResponse, Emily was the National Sales Director for the Vertical Strategies and Networks division at ValueClick Media, one of the world's largest integrated online marketing companies. Emily's division consisted of 3 vertical networks, which she, along with her team, built and took to market, generating over $27MM in incremental revenue to the company.

Emily is a graduate of the University of Oklahoma and lives in the West Village of Manhattan with her husband and two dogs.

About LocalResponse:
LocalResponse helps marketers respond to real-time consumer intent. Based in Chelsea NYC, LocalResponse is co-founded by digital advertising pioneers Nihal Mehta (founder ipsh!, sold to Omnicom in 2005 & early investor in Admob), Kathy Leake (co-founder Media6Degrees), and Michael Muse; and is backed by Cava Capital, Vodafone Ventures, Metamorphic Ventures, Extreme Venture Partners, Progress Ventures, Jim Pallotta and others. LocalResponse works with Fortune 500 advertisers such as Audi, Cadbury-Adams, Coca-Cola, Dell, Estee Lauder, FedEx, General Electric, General Mills, General Motors, H&M, Hersheys, Kmart, Loews, McDonald's, NBC-Universal, Pepsi, Pizza Hut, Verizon, and Walgreens.

Source: WebWire

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